Who, me?

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I’m a graphic designer and art director with a passion for adventure, the outdoors, health/wellness/fitness, and VEGAN FOOD.

I discovered my love for art and design at a young age, often covering my bedroom floor in a clutter of craft supplies. When I discovered I could turn that creative curiosity into a “career,” I set off to pursue a BFA in Graphic Design at the University of Minnesota.

It was there that I discovered my passion for yoga and movement, regularly attending a variety of fitness classes at the Recreation and Wellness center and even landing an internship as a graphic designer on their marketing team. Upon graduation from UMN, I jumped at the chance to fly across the country for a new internship in Portland, OR. PDX stole my heart so I laid down some roots, designing for a major health care brand from 9-5 and working toward my 200-hr RYT in my spare time. I completed my yoga teacher training with Corepower Yoga in 2017 and have since taught many different styles of yoga at a variety of studios.

In October of 2018, I decided to leave my corporate job, hop on a one-way flight to Hawaii and see where my sights (and all my $avings) could take me. I ended up spending the better part of the next two years traveling to over 20 countries. Peep my travel page to check out some highlights of my adventures.

Fast forward to April of 2020 and the state of the world so kindly brought me back to my home state of Wisconsin, where it took me a while to readjust to life in one place. TBH, I think I’m still adjusting. Always learning. And embracing EVERY part of the winding journey that is this crazy beautiful LIFE.

These days:

I’ve regrown my roots in the Madison area where you’ll find me designing and art directing for a locally based workwear brand during the week. On the weekends you might see me running around Madison–literally. Fully in my quarter-life-crisis-marathon-running-girlie-era and hunting down Level 5 vegan donuts on the way. (Level 5, if you see this, let’s collab?!)

If you like to geek out on fitness, travel, design, or any other sort of creative collaboration, let's grab a coffee! Team oat milk latte for life.

Just the cliff notes:

Graphic Designer + Art Director

Based in Madison, WI

Middle name = Karoline

Vegan since Jan. 2017

Current Obsessions include periwinkle everything, grunge-collage aesthetic, running long distances and vegan donuts

Feel free to drop me a line below!

Oh, and take a look at my resumé if you like!